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efficiencies from the venture. formed in 2017 by Volvo, which Geely
bought from Ford in 2010, and former
Chief Executive Dennis Nobelius said Veoneer parent Autoliv, which put 1.1
the Geely deal was a significant win billion Swedish crown ($115 million) in
as only 3-5 first generation self-driving the venture.
software platforms would survive to
the end of the next decade, compared It is competing with larger rivals in
to the more than 40 CB Insights esti- self-driving technology, where U.S.
mates exist now. companies are leading the way, with
Google’s Waymo last year winning the
“Our plan is clear, that we want to be first approval to test cars without safe-
one of those,” he told journalists. “We ty drivers on Californian roads.
have a number of RFQs (request for
quotation) at this moment for ADAS Zenuity, whose customers include
and we’re discussing deeper relations Volvo and Geely Auto, employs more
when it comes to the AD part.” than 600 people and this year won
approval to begin hands-free testing
Nobelius said a German vehicle man- on Volvos on Swedish highways.
ufacturer would produce models with
Zenuity ADAS features in the coming Technology advisor Erik Coelingh said
weeks. Zenuity’s edge came from the fact that
it had products for both ADAS and AD.
Zenuity’s entire ADAS software stack
along with parent Veoneer’s sensors “Exactly when AD will come in large
were being showcased to custom- volume is relatively uncertain, but until
ers and experts at a event in Detroit, cars drive themselves then you will
Michigan later on Wednesday. have ADAS,” Coelingh said. “So the
fact that we have both really is a very
UNCERTAIN ROAD good position to be in this uncertain
Gothenburg-based Zenuity was market.”
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